HI THERE!
I'M KATE.
CONSUMER-FOCUSED
BRAND ENTHUSIAST
Senior Graphic Designer
RIGHT BRAIN Highly motivated, versatile, and positively-minded creative. I've honed in on consumer-focused print design, production, and branding over 24 years.
LEFT BRAIN Innate lover of spreadsheets, numbers, strategy, and organization.
RESULT I am driven by the desire to take the known, dig deeper, and use imagination to solve the challenges presented. A passion matched only by my love for adventure, bicycles, cribbage, word games, goats, and Tom Cat gin.
AREAS OF ACCOMPLISHMENT
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Insanely organized and detail-oriented
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Extraordinary interpersonal skills
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Obsessed with the power of social media
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Exceptionally skilled in Adobe Creative Suite: Photoshop, Illustrator and InDesign
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Well-versed in Microsoft Office applications: Word, Excel and Powerpoint
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Knowledgeable in creating and editing PDFs
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Highly-skilled in photographic manipulation
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Dedicated Postpartum Angel volunteer for Good Beginnings of Central Vermont
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Committed, aspiring goat farmer
ACADEMIA & HONORS
Lyndon State College 2001–2005
Lyndonville, VT
Bachelor of Arts
Graphic Arts and Communication
Arthur B. Elliot Honor Society
Latin Honors, Cum Laude
Coach’s Award, 2002–'05
All-American Scholar Athlete, 2004–'05
Dean’s and President’s List
Presidential Scholar Award
Rising Student Award
RECENT WORK
Experience
2023-2024
Maple Corner Store
Community Store Management
Building community relationships by providing a positive guest experience through daily interactions with the brand
2011-2016
Keurig Dr Pepper
Freelance Designer
Designed internal brand identities, sales materials, email graphics, hot beverage and accessory packaging, in-store signage and displays, and trade show booths
2007-2011
Advanced Graphic Communication
In-house Graphic Designer
Full-service agency specializing in package design, photo styling, photography, graphic design, advertising, corporate identity, and printing services.
2024 - Present
Barr Hill
Server | Host
Sharing the Caledonia Spirit's brand story, cocktail culture, and exceptional products with every guest to educate and build positive brand relationships and future ambassadors
2016-2024
Keurig Dr Pepper
In-house Senior Designer
Worked in collaboration with cross-functional teams to connect intellect with emotion to drive the consumer experience, create desire, deep-rooted loyalty, and deliver best-in-class creative. Continuing to advance skills such as, but not limited to:
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Designing internal and consumer-facing brand identities, promotions, digital graphics, product packaging, point-of-sale tactics, and environmental display experiences
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Creating mood boards and providing direction on photo and video shoots
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Developing and presenting a wide variety of creative concepts to influence, advise, and gain alignment efficiently
2005-2016
POWELL design studio
Director of Operations
Graphic design studio specializing in small business print design and branding, working directly with the client to refine ideas, develop strategy and create a print presence.
2005-2006
Moose River Publishing
In-house Production Designer
Publishing company responsible for the production of eight monthly trade magazines from concept to pre-press.